How can I improve upon this website? (Travel and city guide to Toronto.)?

http://www.goodoldtoronto.com

It’s a travel and city guide to Toronto, Canada, which I’m just starting to build up. The framework of the site is there and online, I just need to update the text and images, and add new features. How can I make it more interesting, to attract YOUR attention (and clicks)?

(Remember, please, that it’s first and foremost a travel/tourism site.)

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