Copywriting for the Electronic Media: A Practical Guide

Product Description
COPYWRITING FOR THE ELECTRONIC MEDIA, A PRACTICAL GUIDE, Sixth Edition, prepares you to write effective copy for all types of electronic media, with an emphasis on commercial writing and a valuable real-world orientation to this exciting field. A brief grammar review illustrates grammar principles as they apply to broadcast writing, helping you refresh these essential skills. Numerous scripts, storyboards, PSAs, and promotional spots present key examples as you learn to write short, persuasive messages for radio, television, and new media. A new chapter on Getting the First Job” reveals what you should expect in entry-level copywriting positions.”

Copywriting for the Electronic Media: A Practical Guide

Related Posts

• February 25, 2011 -- Bullying In Schools – A Practical Guide For Parents (0)
  High quality, much sought after ebook paying high commission of 60%. Comprehensive affiliate tools and support offered to start selling fast. Niche untapped market, eager buyers seeking answers to this common school problem. Tons of traffic to boot! ...
• January 22, 2011 -- Small businesses guide to social media marketing & social networking (0)
  A step by step guide to social media marketing for non technical business people. Written in plain English by accomplished Internet entrepreneurs. Explains how savvy small businesses are using social networking Today to drive more and better online s...
• January 13, 2011 -- Muscle Media: The Complete Guide to Buying Online Ads for Less (0)
  Find Out The Secrets For Buying Online Ads For Less! Muscle Media: The Complete Guide to Buying Online Ads for Less is packed with proven, powerful money saving ideas and ways to boost online ad performance (banners, Ppc, emails, newsletters, & more!...
• January 5, 2011 -- Orchid Care Expert – A Practical Guide T (0)
  The most practical guide to orchid care to be found on the internet. Pays 75% commission with excellent conversion rates. Orchid Care Expert - A Practical Guide T...
• September 29, 2010 -- Automotive Welding: A Practical Guide (0)
  ISBN13: 9781932494860Condition: NewNotes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed Product DescriptionThere are varying levels o...
• July 29, 2010 -- Organised Chaos: A Very Practical Guide to Drama Teaching (0)
  Great practical advice, useful resources, excellent information and the keys to successful drama teaching. 30+ years of experience, knowledge and understanding distilled into this e-book. Organised Chaos: A Very Practical Guide to Drama Teaching...
• May 24, 2010 -- Mashable’s Weekly Guide to Social Media and Internet Events (0)
  Mashable’s Weekly Guide to Social Media and Internet Events It’s a brand new week, which means it’s time for Mashable’s guide to upcoming social media and web events, parties and conferences. For more upcoming event listings, check… Read more o...
• May 22, 2010 -- The Practical Guide To Ultimate, Perfect Abs! (0)
  This No Fluff Practical Guide On How To Get And How To Keep The Ultimate, Perfect Abs! A Step By Step Guide That Will Provide You With All The Information You Need To Have Those Sculpted Abs. The Practical Guide To Ultimate, Perfect Abs!...
• May 21, 2010 -- How To Keep Your Heart Healthy…A Practical Guide. (0)
  How To Keep Your Heart Healthy...A Practical Guide E-book Plus Extra Bonus Material! How To Keep Your Heart Healthy...A Practical Guide....
• May 10, 2010 -- Creatine: A Practical Guide. (0)
  Learn How To Most Effectively Combine Exercise, Nutrition And Smart Creatine Use For Explosive Muscle Growth And Improved Overall Health. Creatine: A Practical Guide....
• April 21, 2010 -- A Practical Guide To Swing Trading Ebook. (0)
  Learn To Swing Trade Like A Pro. A Practical Guide To Swing Trading Ebook....
• April 19, 2010 -- Mashable’s Weekly Social Media Events Guide (0)
  Mashable’s Weekly Social Media Events Guide It’s a brand new week, which means it’s time for Mashable’s guide to upcoming social media and web events, parties and conferences. For more upcoming event listings, check out Mashable’s Events section ....